Learn how I took my wedding floral business from being the “budget-friendly” option, to being featured in Southern Bride Magazine and continually booking 5-figure wedding packages.
Hey there, I’m Stephanie Lang, owner and founder of The Lavender Vine and Lang Floral Designs. When I got started 10+ years ago, I knew I designed beautiful things, but I had NO business knowledge. A couple of years in, I was burnt out and struggling to attract my ideal client…sound familiar?
Several years ago, I made some serious changes to my business to take back control, book the right weddings, and create a strategy for further growth.
By focusing on SEO, I took my wedding floral website from page 13 in a Google search to the top 1-3 spots on PAGE 1, when searching 'Chattanooga Wedding Florist'.
WHO’S THIS FOR?
Don’t spend another second spinning your wheel on strategies that might not work for you. Book a Zoom with me, and let me help you create a real strategy for what you actually want your business to be.
I got laser-focused on drawing LUXURY WEDDINGS. I continually book 5-figure wedding floral packages because I have learned how to make sure a client can trust that my team and I can provide a $10K+ floral experience!
Listen, I made every mistake in the book! For years I didn’t pay myself a consistent salary, I took any work that came my way, I let me clients walk all over me, I dropped my prices in crippling fear, and I ran myself ragged trying to build this business into the dream career I hoped it could be.
After struggling for years and having two babies, I HAD to get serious and take back control. I already had a reputation of doing beautiful work. I just had to figure out how to attract and book the right clients!
After a relentless year of pivoting my entire business, I took back control and created a business structure that actually serves myself, my clients and my family well. Seriously, go read our reviews. My clients love working with us because I have a process down to make sure they’re highly impressed with us before we even show up with flowers on the day of their wedding.
Yes friend, it’s actually possible to own a business in the wedding industry and also have a good work-life balance! But it takes real strategic moves. I truly want that for you too.
Let’s chat!
